Has any one ever come across a book titled "Fat is a feminst issue- by Susie Orbach? I don't think anyone in India has ever come across this one. If anyone ever does kindly read it. This book released in 1978 looks at patriarchy and how it impacts the body image - of women and men. This fear of rejection by a boyfriend, husband propels women into dieting, slimming, and sometimes going to the extremes to conform to the male notion of a 'beautiful' woman. And of course rejection by a male in Indian society, especially in the framework of arranged marriage is something that not many Indian women look forward to. I know what you will say, 'India is changing,' 'It doesn't work that way now!' But ladies and gentlemen fat is always an unwanted guest, especially in an Indian drawing room were a boy and girl meet for the first time. 'Large' is a word never mentioned in Indian matrimonial columns. It is always 'Slim, fair, homely, convent educated,.' When will the Indian woman be released from this box labelled 'Slim, fair, homely, convent educated,?'
I have a problem with each word in the phrase.
Slim: What is slim?? Aishwarya Rai in Dhoom Slim? ...But she looked the most pathetic and malnourished in that particular movie. She didn't seem to be herself at all. I must say the media has done a bad job, promoting aneroxic models as role models. Perhaps the advertisers mean someone who is already malnourished, so there is no problem if she has to starve sometimes after marriage.
Fair: What fair?? Someone who has given up a lovely velvetty dark complexion for a fair and lovely 'fair'?
Homely: This one probably means someone happy at home. or perhaps someone who comes back fter along day of work and gets into the kitchen to cook dinner for the whole family, while the rest watch tv.
Convent educated: I have issues with this. On one hand there is a wave of Hindutva sweeping the country. Many among the common man don't even know who is a Christian. ( I for one, have been asked a surprised "Aap Christian hain???, after it was made obvious by my name) and on the other everyone wants a convent educated bahu. Also convent education refers to school education. As I understand the level of education among Indian women is goes beyond just high school. Things can change 10 years after high school, unless someone wants a bahu who is just out of High school
I am not sure how many parents find grooms and brides for their 'fair and lovely' daughters and 'handsome five figure earning' sons.
And how does the Indian society incorporate dark, large, broad shouldered women into its family. Why can't a matrimonial ad read:
Grooms wanted for: Tall, Large-built dark, adventurous, Delhi university educated girl. what's wrong??? sounds just fine. Oh no but it doesn't create that image, that picture of a fair slim woman serving you tea early in the morning and speaking fluently in English to the delight of friends and relatives, thanks to 'convent education'.
It would take another fifty years for a matrimonial ad worded like this one to appear in the matrimonial columns of Indian newspapers. It will be a long time before Indian women women would be released from this mould.
Till then large women will hide in the closet, except for those of the stature of Saroj Khan. Despite their education skills, intelligence, goodwill and good humour, they will always be advised to lose weight. so that they become 'desirable'. They will continue to suffer from depression and problems of self esteem, because some Indian male suddenly wanted her to become like Aishwarya Rai in Dhoom, which is much against the nature of her body.
Close
elsas, ours is a hypocrite society,,,,,,,,,,,,,,advocates somethig does something else.............more or less people around are like this.........and the appropriate space for oneself has to be created by ourselves only...........very good write up...
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elsas ji
You might have touched the hearts of those 'fat', ignored and neglected girls. Your sympathy with them is 'desirable'. For only a woman can understand another woman better. Nicely composed.
Zorba
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I enjoyed reading your article, but I did find it a little seething.
I think it is unfair to single Indian society out for being castigating towards overweight women. In fact I could argue slender builts are more of a western fascination. The Indian man on the contrary is rather turned off by bony structures. Female movie stars of the sixties were quite plump or matronly. In fact Sridevi made "thunder thiighs" famous in the eighties sand till holds an iconic position among Indian males. I doubt much of that has changed even today.
I have not read matrimonial ads in India in many years, so I am not in the best position to comment upon them. However having browsed many singles sites in the US, I do come across ingenious ways women mask their body shape in their advertisements. Commonly used terms are "full-figured", "curvy", "few extra pounds", "big and beautiful", "thick", "stocky" and so forth.
The Indian woman can gracefully conceal an over weight body in a saree. They are definietly far more accepted in society. The travails of women not in suitable shape is far longer in Western nations. I suggest you take time to read them.
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i think one must keep fit, be able to work physically,be robust and nice looking. a lot of slender women with a controlled diet are able to be that. fat is ugly both for men and women. flesh must be tight-for good health, youthfulness and long life. nothing can kill them..he..he.. ( iam exaggerating here!!
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Jiski Bibi Moti Uska Bhi Bada Naam Hai.
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Oh yeah....these ads are sick....
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Dear Elsa,
Ur post is very eye catching....Yes I fully agree wid u in this matter...no matter how the groom is bt everyone wants their daughter in law to be flawless beauty who just work in accordance with their wishes and never demand anything for herself in return....I really liked the idea of the new advertisement and wish ppl could start implementing that in near future...Its the inner beauty which should matter and not the looks....Aren't fat gals beautiful...ppl today just don't want to come out of the set norms and standards of old days for choosing the brides...Its high time now when ppl shud come out of the old set norms and respect and accept every individual.
Thanx for diverting our attention towards this topic.
Regards,
Pooja
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Dear Elsa,
So the matrimony advt are all totally for timepass - Sunday afternoon giggling with a group of frds.. doesnt make ne more sense 
Advs like the "slim,fair, homely and convent educated" are just like a template. Anybody who puts in an adv actually dont know what to write; because they dont know what they want either and to get a advt published in a popular classified cost a bomb! So most people resort to using the same words.. If they have to actually describe what they exactly want it will mean a empty pocket.. Neways I like ur take towards this issue but times are changing....If fact i have a coupld of my friends(men) who would seriously like to be "house husband" or rather the "home maker" husbands; But they always wonder if they have to put an advt for that they sure arent going to get response
Cheers!
Divya
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Yes the ads say a lot of things but ppl dont know what they want really. I have seen well built women with the right attitude attract a lot of attention ! As far as obesity is concerned, we all need to attack that
Santosh
need to lose weight
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Very true... but 'unconventional' beauties will leave their mark. Don't we all admire Shabana Azmi, Smita Patil, Konkana Sen etal?
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